Our Methodology
Our goal is to provide honest, detailed, and easy-to-digest reviews. We set the bar high and follow a strict process to ensure you find the best tool for your needs.
Phase 1: Testing the tool
Before we write a single word, we get our hands dirty. We sign up for the tool, explore its dashboard, and use it exactly how a real user would.
A. Creating forms
We start by building a form from scratch. We test the drag-and-drop editor, check available templates, and see how intuitive the building process feels for a first-time user.
B. Trying features
We dig deep into the feature set. We test logic jumps, validation rules, different field types, and advanced settings to see if the tool lives up to its promises.
C. Checking the form experience
A form builder is only as good as the forms it creates. We publish our test forms and interact with them as a respondent on both desktop and mobile devices to ensure a smooth user experience.
D. Examining the pricing
We analyze the pricing structure in detail. We look for hidden costs, compare free vs. paid plans, and determine if the features justify the price tag compared to competitors.
E. Going over customer reviews
We don't just rely on our own experience. We scour verified reviews on platforms. Our go-to source are TrustPilot and Glassdoor. TrustPilot doesn't allow incentived reviews and Glassdoor can tell much about a company. We also check platforms like G2, Capterra, and social media to see what long-term users love and hate about that form builder tool.
Phase 2: Rating the tool
We rate every form builder based on 5 strict criteria. Each criteria has a 20% impact on the overall rating.
A. Ease of use
We verify how easy it is to create, edit, and share a form. We ask:
- Are there AI options or templates?
- Is the dashboard navigation intuitive?
- How smooth is the editing experience?
- Did we encounter bugs?
B. Features
We test the flexibility and power of the tool. We check for:
- Essential and advanced building blocks
- Submission management features
- Native and 3rd-party integrations
- Actually useful AI capabilities
C. Form experience & looks
Design matters. We evaluate the aesthetic quality and responsiveness of the final forms. We check:
- Modernity of default styles
- Customization options (CSS, themes)
- Mobile responsiveness
- Loading speed and performance
D. Satisfaction
We gauge the overall sentiment around the tool. We consider:
- Quality of customer support
- Documentation and learning resources
- Community activity and helpfulness
- Reputation in the industry
E. Price
We determine if the tool offers good value for money. We look at:
- Feature availability per tier
- Generosity of the free plan
- Transparency of pricing
- Comparison with similar tools
Phase 3: Internal evaluation
After individual testing, our team gathers to discuss the findings. We cross-reference our experiences to ensure the rating is fair, objective, and consistent with other tools in our directory. We debate scores and consensus is required before moving forward.
Phase 4: Publishing
Finally, we compile our notes into a comprehensive review. We publish the tool's dedicated page, along with detailed alternative lists and direct comparison pages, helping users make the best possible decision.
Phase 5: Expanding and updating
After we publish a tool page, we keep it updated with new information and features. We also expand it by adding the alternative lists and comparisons.
A. How we create alternative lists
When looking for alternatives, we don't just list random competitors. We identify tools that solve similar problems but might offer different advantages; whether it's a better price point, specific features like offline data collection, or a more intuitive interface. We categorize alternatives by "Best for..." scenarios to help you find the right fit.
B. How we compare two form builder tools
Our comparisons are head-to-head battles. We take two tools and pit them against each other on every key metric: Ease of Use, Features, Design, Support, and Price. We highlight the winner for each category and provide a final verdict on which tool is better for specific user needs.
C. How we update curated lists for form builder types
For our "Best of" lists (e.g., "Best GDPR-Compliant Form Builders"), we define strict criteria for inclusion. A tool must meet specific feature requirements to even be considered. Then, we rank them based on our review scores, ensuring that the top spots are held by the objectively best tools, not the ones with the biggest marketing budgets.
Frequently Asked Questions
What's our policy towards ads?
We value trust above all else. We do not show advertisements on our website. We do not accept payment from software companies to review their products, nor do we allow them to pay for a higher ranking in our lists. Our reviews and rankings are 100% independent and based solely on our testing methodology.
Can I pay to get my tool reviewed?
No. We do not accept payment for reviews. Our selection process is based entirely on market relevance and user demand.
How do you ensure reviews are unbiased?
We follow the strict 4-phase methodology outlined above. Multiple team members are involved in the process, and we base our ratings on objective criteria rather than subjective feelings.
Can I submit my tool for review?
Yes, you can suggest a tool through our contact page. However, submission does not guarantee a review, as we prioritize tools based on our editorial calendar and user interest.
How often do you update reviews?
We aim to revisit major tools annually or whenever a significant update is released. We also monitor user feedback to catch any major changes in performance or pricing.